Deadline: “Amazon Prime Unveils Kids Fall Slate” (Ito mentioned)

September 8, 2017

When you give a mouse a cookie, he’ll probably ask for a glass of milk, and then…who knows what he’ll ask for next? Based on the beloved books by Laura Numeroff and Felicia Bond, If You Give a Mouse a Cookie follows the adventures of Mouse, Oliver, Moose, Pig, Cat, and Dog, as they discover that when you’ve got a curious Mouse for a friend one thing always leads to another, then another, and then another! The show’s learning approach was developed in consultation with authors Mimi Ito and John Seely Brown and revolves around a cause and effect narrative structure that sparks imagination and the creativity engendered by knowing that possibilities are endless.

Read the full story at Deadline.